New Site Case Studies: From Zero to First Hundred Dollars
Two community members demonstrate the new-keyword strategy in practice. Starting with no audience, both exceeded $100 monthly within their first month by prioritizing execution speed over perfection.
The Strategy Pattern
New keywords lack established competition. Giants haven’t noticed yet. First movers with dedicated domains and basic SEO can capture page-one positions before the opportunity closes.
The window is short. Once trends mature, authority sites and SEO specialists arrive. Speed determines whether you’re the incumbent or the latecomer.
Case One: Xi5h1r
A community lurker for six months, Xi5h1r built a browser extension to spot trending keywords faster. When a trend emerged—just hours old with the current top result showing no SEO optimization—he moved.
Domain registration to live site: one hour. Built with a prepared Next.js template, content generated with Claude. Submitted to Search Console at noon, receiving traffic by early afternoon.
The site reached position one for its keyword by the next day. Month-end result: $80 in ads plus $25 in tips. First hundred dollars achieved.
Case Two: BBQ
A husband-wife programming team (both recently laid off) launched nine sites in one month. Prepared templates enabled same-day launches: register domain, customize template, deploy, submit.
They studied competitor backlink sources daily using Ahrefs and Semrush. Whatever links competitors obtained, they pursued the same sources. The copycat approach provided link-building direction without original research.
Half their sites generated meaningful traffic. The portfolio approach accepted that some sites fail while others succeed.
Common Elements
Both used templates for speed. Both prioritized launch over polish. Both submitted to Search Console immediately upon deployment. Both monitored and copied competitor backlink strategies.
Technology wasn’t the barrier. Execution discipline was the differentiator. Anyone with basic development skills can replicate these patterns; few actually do.